Digital Marketing

Area

We are into Matrimonial services, providing best matchmaking through our AI integrated technology, we provide our matrimonial services in India and World. We are amongst the trusted matrimonial sites in India that provides Indian matchmaking services across various communities through our Matchmaking App.

Role

“As a Digital Marketing Executive at our company, you will be responsible for setting

up, implementing and managing the overall company's digital marketing strategy.

Digital marketing strategies are extremely important for our company's success, so

your role will play a crucial role in achieving our business goals and objectives.

We are expecting you to have experience and a big passion for digital technologies

and all digital marketing channels. Stay up to date with the latest technology and

best practices. Prepare and manage a digital marketing budget, Oversee all the

Company’s social media accounts, Manage and improve online content, considering

SEO and Google Analytics, Motivate the digital marketing team to achieve goals,

Monitor competition and provide suggestions for improvement.”

Responsibilities

        Proven experience as Digital Marketing Executive or similar role.

        Excellent understanding of digital marketing concepts and best practices.

        Experience with B2B social media, Google Ad words and email campaigns and

        SEO/SEM.

        Perfect knowledge of web Analytics tools (e.g. Google Analytics, Net Insight, and Web Trends etc.)

        You should have skills and experience in creative content writing.

        Demonstrated ability to analyse, develop, present and execute new marketing strategies that lead to significant improvements in organic search engine performance.

        History of achieving maximum ROI and consistent growth in regard to pay-per-click advertising campaigns. (Search, Shopping, Display & Social)

        Extensive understanding of web metrics and statistical analysis, including the ability to develop and debug custom tracking procedures within Google Analytics and other web Analytics platforms.

        Excellent oral and written communication skills.

        Experience with A/B testing and landing page optimization that leads to conversion rate improvement.

        Excellent problem-solving, project management and leadership skills.

         Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities.

        Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.

        Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific.

Job Qualifications

        Graduation -BCA, BSc-Computer, BE-IT, MCA.

        BS/BA degree preferred.